microdramas
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The Mid-Career Reset: Two Top Execs Ditch Hollywood’s Playbook — and Find the Fun Again
Jana Winograde and Susan Rovner on their new app (scoop: we’ve got the name) and the bet on microdramas the industry can’t ignore
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The Art of Hooking Audiences: Execs From a Disney-Backed Microdrama App Tell All
DramaBox’s creative team came from traditional Hollywood. Now aiming for $3B in revenue, they tell me they’ve had to unlearn almost everything
Latest microdramas stories
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Microdrama Boom: Why Your Next Job May Be With a 60-Second Soap
Legacy TV players wake up to a $7B opening: Stay stuck in the old system, and ‘you’re never going to make it work in this new world’
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Microdramas are Minting New Six-Figure Careers: ‘Faster You Can Get in, the Better’
SCOOP: A Luigi Mangione drama drops next; the genre’s top exec and star on how writers, actors, agents can tap into a (non-union) $5B Gold Rush
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