Mornin! This is Sean McNulty and here’s the Hollywood + Media news to know on MONDAY August 8, 2022.
Where if 2 hard workin’ kids like Kim & Pete can’t make it in HOLLYWOOD… 😢
AND: Today in “Streaming Advertising Is the Future🥴” – Well, back to HBOMAX who showed me an Ad for HBOMAX’s “Rap Sh!t” and.. AMAZON’s new “League of their Own” series last night before my next episode of the new Paul Newman / Joanne Woodward docuseries.
“Linear” Promo scheduling departments were often the ones first cut to the bone in layoffs these past few years – perhaps the staff should have just been reallocated. NETFLIX – again, your bar to success here is not high.
PLUS: Anne Heche is in stable condition after she crashed her car into a house in Mar Vista on Friday around 11am, causing massive flames to erupt. Thankfully no one else was injured.
IN THIS EDITION
WBD detailed how much all of their Q2 content cancellation & layoffs cost them so far, with more ahead in Q3.
July’s top 10 box office this year was very close to July 2019’s (even if August’s is gonna be a bloodbath), but the long tail reveals the true difference the box office needs to solve for post-covid.👇
#3 US theater chain sadly can’t find a profit in Q2 either, and more.
📽 THE SILVER SCREEN
BOX OFFICE
1. “Bullet Train” : $30 million ($62 Million global)
Tracking finally got it spot on… just as the Summer movie season is basically over 👌.
58% of audience was 18-34’s, B+ Cinemascore overall
Budget was around $90 Million, thinking this one will skew big on Int’l grosses, and we’ll see what effect having the box office to yourself does for it in the US.
2. “DC League of Super Pets” : $11 Million ($45 Million US, $83 Million global)
51% drop from opening weekend
Pic has $90 Million budget so this will be mostly break-even’ish for WB.
3. “Nope” : $8 Million ($98 Million US)
Another -57% drop
4. “Thor: Love and Thunder” : $7.6 Million ($316 Million US, $698 Million global)
-42% drop from last weekend
5. “Minions: The Rise of Gru” : $7.1 Million ($335 Million US, $758 Million global)
-35% drop from last weekend
Will hit CHINA on Aug 19
6. “Top Gun: Maverick” : $7 Million ($663 Million US, $1.35 Billion global)
-16% weekend to weekend drop
Just missed the Top 5 for the first time, in its 11th weekend in theaters
ELSEWHERE AT THE BOX OFFICE
UNI’s “Easter Sunday” opened to $5.2 Million in 8th place
A24’s “Bodies Bodies Bodies” did $227k from 6 NY / LA theaters (impressive $37k a screen).
UNI’s “Vengeance” dropped 60% to $710k, now at $3.2 Million US.
FOCUS’s “Mrs. Harris Goes To Paris” hit $8 Million in the US. Added $556k this weekend.
“Jurassic World: Dominion” passed “Doctor Strange 2” in global box office this Summer, taking the #2 slot with $960 Million.
JULY Box Office Comps
While the July Box Office came in hot with “Minions”… it kinda ran outta gas the last couple weeks. Still – the comps against a very strong 2019 weren’t bad:
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