I’m the creator and author of The Wakeup, Ankler Media’s daily briefing for media and entertainment executives, covering film, television, streaming and sports media.
Yes, as you likely already saw in several headlines elsewhere from the COMCAST Q2 2026 report, PEACOCK turned a profit!
Which shouldn’t be a surprise, as COMCAST told us that was in the cards about 3 months ago.
It also added another 2M net subscribers in the quarter of the World Cup (first half) and Love Island. This gain joins the 2M net new subs from Q1’s Olympics crowd, to hit a total of 48M PEACOCK subs (all U.S.-based).
But in a stark embodiment of just how much Wall Street actually cares about this development in regard to the COMCAST business at large, the stock is -4% so far today.
So, here are the real topline takeaways from inside COMCAST’s Q2 earnings report that are driving the reactions from investors.
A few positive ones (movies ftw 🙌) and a few curious red flags that are new to COMCAST’s narrative (including the NBA) — plus a look at the key numbers and trends to know from each major business line, and what to look for in both the NBCU and COMCAST businesses in the year’s time before they’re split in 2.
Let’s dive in, and start with a couple of quotes from Chairman and Co-CEO Brian Roberts at the top of the earnings call that were just 🤌. Starting with the NBCU split:
Don’t stop here
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