The Ankler

AT&T sells off XANDER, the rationale for the WARNER MEDIA deal

Colin Firth joins Sam Mendes SEARCHLIGHT pic / OSCAR Noms shortlists released

Mornin! This is Sean McNulty and here’s the Hollywood + Media news to know on WEDNESDAY December 22, 2021.

Where let the holiday cheer continue with a new BETWEEN TWO FERNS “Happy Holidays Edition” with “Toby” and “Samuel L. Jack’s son” 👏.

ALSO: Break out the shots of marked-up French vodka – DIDDY the fashion mogul is back! He bought the SEAN JOHN brand out of bankruptcy for $7.5 Million. That’s about double what it was expected to go for, but it includes all the unsold pairs of jeans.

AND: In today’s Omicron postponements…

OTHERWISE: Unsurprisingly another light news day… so this will be even quicker than yesterday.


📽 📺 THE SILVER TV

4 THINGS OF NOTE:


💻 THE MEDIA BIZ

AT&T selling off XANDER, the stated rationale for the 2018 WARNER MEDIA deal to MICROSOFT

XANDER is their Ad-tech & programmatic Ad sales marketplace.

AT&T paid $1.6 Billion for XANDER’s tech when then WARNER MEDIA deal went thru… and was stated by Stankey & Bewkes to be the key rationale behind the whole WARNER MEDIA deal, as it would combine AT&T’s user data and WARNER MEDIA’s networks and brands to create a formidable ad-sales alternative to GOOGLE and FACEBOOK ad exchanges.

That never happened. The tech never lived up to the promise and it was known as pretty much a disaster from the start from a management POV (at AT&T, I know… 🤯). Now MICROSOFT is buying it for about $1 Billion according to BLOOMBERG. /Variety

This sale, plus the DIRECTV spin-off, and impending WARNER MEDIA sell-off, thus ends AT&T’s very expensive dive into the Media & Entertainment business which it never understood over the 7 year-ish run.

T stock is currently hovering about $2 above its 10 year low, at $24 a share. John Stankey is still getting paid $20 Million a year.


ALSO IN MEDIA


🏦 STOCK NOTES:

Most stocks had an up day, rebounding from Manchin Monday.

AMC NETWORKS makes up for yesterday’s losses, +4.5% ($35.07)

LIONSGATE +5% ($15.76)


👩‍💻 NEW TO WATCH:

UNI “Sing 2” – Only In Theaters

DISNEYFOX “The King’s Man” – Only In Theaters

WB / HBOMAX “The Matrix: Resurrections” – In theaters or Stream or Add to Your List here

NETFLIX “Emily In Paris” Season 2 – Stream or Add to Your List here


If you were sent this newsletter or… just kinda found it:

Subscribe now


🎥 TRAILER HOUSE

HBO “The Super Bob Einstein Movie” trailer – Docu on “Super Dave”, Premieres Tues Dec 28


DISNEYFOX “Death on the Nile” new trailer – A lot more Gadot & Branagh… a lot less Hammer. In theaters Fri Feb 11


HBOMAX “Search Party” Season 5 trailer – The final season drops on Fri Jan 7


HBO “Somebody, Somewhere” series trailer – Bridget Everett comedy series about a woman trying to move on in a small town after the death of her sister. Looks good! Premieres Sun Jan 16


🎧 PLAYING ME OFF

A little K-Clark, “Winter Dreams” to start the day.

If you need new tunes:

Email me anytime – just reply to this email, or connect here on LINKED IN.

-SEAN MCNULTY

@theseanmac on TWITTER

@TheWakeupNews on INSTAGRAM

Related Stories