Rob looks back at the “olden times”, when just a handful of broadcast networks with mediocre — and somewhat problematic — shows like Webster dominated the airwaves. Their main goals weren’t about attracting viewers as much as not driving them away to competitors. But in today’s streaming landscape, viewers aren’t drifting through a primetime lineup, or mindlessly channel surfing. And just like Rob, seduced by local clothes while on vacation in faraway places, both streamers and broadcast businesses need to remember who they are — lest they end up coming back dressed in a sarong and wooden slippers, looking ridiculous.
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Martini Shot: A Case of Mistaken Identity
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Martini Shot
When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the Martini Shot!” I call these stories “Martini Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob Long
When you’re filming a movie or a television show, when it’s the last shot of the day, the first assistant director will call out, “This is the Martini Shot!” I call these stories “Martini Shots” because they’re exactly the kinds of stories we tell — and lessons we learn — after we’ve wrapped for the day. - Rob LongListen on
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Martini Shot: A Case of Mistaken Identity