Are You Boring?

Rob Long’s cardinal rule in life and showbiz: don’t be boring. At least when creating for the screen, forget every simple formula you’ve ever heard for screenwriting success, because only one thing really matters — keeping the audience engaged. Even if that involves a cigarette in Humphrey Bogart’s hand. You see, it’s all part of our desperate need for reassurance that someone is listening and engaged. Now, if only his friend would stop tapping his arm…

Transcript here.