The Ankler

☀️BOX OFFICE collapse hits, TOP GUN could be #1 next week again

TIKTOK feels Digital Ad spend cutbacks / E! cancels News series, job cuts ensue / NETFLIX Ad Tier pricing rumors leak

Mornin! This is Sean McNulty and here’s the Hollywood + Media news to know on MONDAY August 29, 2022.

Where 🤞 for me being able to take a couple days off this week – I mean it’s really dependent upon all of you people also taking vacations… but just a note to say I’ll be playing this week by ear with newsletters 🤠.

BUT: James Austin Johnson – you have competition. SNL needs to have Jamie Foxx on ASAP this Fall – this is a very spot-on Trump impression 👏.

PLUS: Here are your 2022 MTV VMA Winners.

AND: TSWIFT announced her next album “Midnights” will drop on Oct 21, although I’m not sure at what time…

AND AND: Happy 25 years to NETFLIX! Although I can’t help but think I’d definitely watch more Movies (& possibly even series) if I still was doing the DVD thing vs. the Streaming thing…


📽 THE SILVER SCREEN

BOX OFFICE

1. “The Invitation” – $7 Million

  • All I got is 🤷‍♂️🙇‍♂️

2. “Bullet Train” : $5.6 million ($78 Million US, $159 Million global)

  • Modest -30% drop

3. Beast” : $5 Million ($20 Million US, $36 Million global)

  • An OK -58% drop from opening weekend

4. “Top Gun: Maverick” : $4.8 Million ($691 Million US, $1.4 Billion global)

  • -20% drop

  • If PARAMOUNT makes one last “Sign off Summer with Maverick” Ad push (which could get it over $700 Million)… you could see this movie back at #1 to win Labor Day if the wind blows the right way.

    • And / Or if PAR ups the theater count again from 2900.

5. “Dragon Ball Super: Super Hero” : $4.5 Million ($30 Million US, $57 Million global)

  • -78% drop from opening weekend. Well that was nice while it lasted.

6. “DC League of Super Pets” : $4.2 Million ($74 Million US, $138 Million global)

  • -26% drop from last weekend

7. “3000 Years of Longing” : $2.9 Million

  • Considering the lack of Ad campaign here from AMAZON… this tracks.

ELSEWHERE AT THE BOX OFFICE

  • BLEECKER STREET’s John Boyega movie “Breaking” did $1 Million from 900 screens.


Yeah these numbers are bad…

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