linda ong
Latest from linda ong
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Opportunity Audience #3: Cross-Generational Viewers
Increased cohabitating and co-viewing should change how Hollywood programs around story and age across increasingly dotted lines (political or otherwise)
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U.S. Audience: 3 Big Growth Demos Trump Revealed
His populism transcended demographics. Now Hollywood has a chance to shake its own assumptions about viewers. Today: Bicultural Latinos
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The Ankler Guide to Opportunity Audiences
Our three-part series identifies who you’ll need to reach for future success in TV and film: Bicultural Latinos, Heartland Americans and cross-generational viewers
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Opportunity Audience #3: Cross-Gen Viewers
Long-living, milestone-shifting Americans are cohabitating, co-viewing and changing how you should program around story and age
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Opportunity Audiences: Today’s 3 Big Growth Demos
The first in a new series this week, two cultural experts identify who you’ll need to reach for future success in TV and film. Today: Bicultural Latinos
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