🎧 Apple Now Thinks Different About Movies

The hardware giant discovers the stomach-dropping risks of showbiz

Subscribe on Apple Podcasts

Apple is the most valuable company in the world. There are more than 2.2 billion Apple devices in use worldwide. Remind us why it’s in the (often) money-losing entertainment business again? Sean McNulty, Elaine Low and Richard Rushfield explore why Apple is retreating from its blockbuster theatrical ambitions — sorry, George and Brad — why it had them in the first place and what happens next. Also: Prestige Junkie’s own Katey Rich joins to discuss the start of fall film festival season and aces some Oscars trivia.

Transcript here.