Our three-part series identifies who you'll need to reach for future success in TV and film: Bicultural Latinos, Heartland Americans and cross-generational viewers
Linda Ong and Sarah Unger run Cultique, a strategic advisory that analyzes and translates culture for businesses and brands — including major media and entertainment companies on all platforms. In this special series for paid subscribers to The Ankler, the pair highlight three growth audiences that offer major new opportunities for Hollywood: Bicultural Latinos (the first link below); America’s Heartland; and Cross-Generational Viewers.
