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☀️NETFLIX Sees Big Returns in 'Ms. Rachel', WWE 'Rumble'

YOUTUBE Q4 💰 beats NETFLIX Q4 💰 / A24 picks up comedy pic / SPOTIFY's big turnaround

Sean McNulty's avatar
Sean McNulty
Feb 05, 2025
∙ Paid

Mornin! This is Sean McNulty (connect with me on LinkedIn here if ya like or email me at seanmcnultynyc@gmail.com), and here’s the Hollywood + Media news to know on WEDNESDAY, February 5, 2025.

Where good news! People are going to NFL games . . . apparently to spend more time on their phones.

VERIZON reported that data usage at NFL games was +37% over 2023, with video usage making up 25% of that. Nothing like going to the game, only to spend a good portion of it on INSTA.

The biggest consumption game of the week? Mondays — huh, I guess that spreadsheet work really can be done from anywhere.

Via Giphy

AND: AMAZON MGM’s Another Simple Favor sequel pic will open SXSW next month and is going the AMAZON PRIME streaming route on May 1. The studio’s The Accountant 2 will also play the fest.

THEN: At the rate STARZ is going, I’m pretty sure I got a bundle with the turkey sub I got for lunch the other day — the 3rd deal announced in a week is 30 days of free STARZ for all YOUTUBE TV customers.

PLUS: The Grammys audience was 15.4M viewers on CBS Sunday, about -10% vs. last year, although I’m not entirely sure how they have the ratings yet as I’m pretty sure the show is still going (Oscars — do not take any duration lessons here from a 3h 45m+ awards show).

  • Although the show apparently set some kind of “social media interactions” record for a broadcast . . . and I’m sure Zuck is very thankful to the Academy for all of the resulting ad revenue without having to pay a dime to said Academy for the rights. The CBS ad sales team may have different thoughts.

AND: The record for Longest Media Standoff 😡 finally has an answer, as COMCAST ended its 5-year face-off with the ALTITUDE RSN in Colorado, agreeing to add the network with NUGGETS 🏀 and AVALANCHE 🥅 games to the $16 a month XFINITY sports tier in the state.

  • ALSO: NASCAR fans — the 2nd tier XFINITY SERIES is gonna have a new name, as COMCAST is taking the name off after 9 years (it’ll still be a sponsor of the league, which airs races on NBC/USA Network).

    • THUS: NASCAR now needs to find a new naming sponsor — the SPINCO SERIES has a ring to it, no? 🧐

HOUSEKEEPING FOR TODAY:

You’re getting this a bit earlier this morning as I’m going to do a separate breakdown of the DISNEY Q4 numbers in a little while and will be busy listening to the dulcet tones of Bob Iger for an hour-ish shortly.

His . . . 2 minutes of prepared comments before Q&A were certainly a new one.

IN THIS EDITION

  • Lotta key data to break down in the latest NETFLIX charts, including the promising results from its latest move in kids programming — and the IP now available out there that I haven’t seen folks talking about that could be another opportunity for NETFLIX.

    • Plus the popularity of Euro action pics solidifies, and Back in Action continues to rule.

    • And the new WWE numbers to know (plus the breakdown of the rest of the TV sports audiences from the weekend across NFL, PGA and NBA).

  • All the YOUTUBE 💰 comps to know as it reclaims the quarterly crown from NETFLIX, why this may just be a one-quarter thing, and a breakdown of revenues of its ad biz vs. its cable TV bundle biz.

  • Another notable A24 pickup, a small Sundance deal, some moves in the executive suite and much more.


🎥 THE SILVER TV 📺

I’m guessing Richard and I will hear this more than we’d like at CinemaCon this year. Via Giphy

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