Live Sports and Netflix's Faustian Bargain

As sports docuseries airball (and Apple pulls back), I look at the fight for rights between streamers and linear and what is (and isn't) worth it

STAREDOWN If you think Mike Tyson and Jake Paul are going to have a knockdown, drag-out brawl in November, wait for the fight between sports leagues and streamers. (Sarah Stier/Getty Images for Netflix)

Here’s a hot take for you:

I don’t think social media helped boost Paris Olympics viewership in 2024.

Naturally, the tech triumphalists want to tout Tik…