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🎧 Netflix's Push for TV's Final 80%
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🎧 Netflix's Push for TV's Final 80%

Creators, podcasts, more sports: A playbook to convert the remaining audience watching something — anything — on screens is about to unfold

Apr 18, 2025
∙ Paid
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🎧 Netflix's Push for TV's Final 80%
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Yes, Netflix is huge, but apparently it’s not huge enough for co-CEOs Ted Sarandos and Greg Peters, whose recent earnings call revealed a road map for total market domination. Elaine Low, Sean McNulty and Natalie Jarvey break down its plan to capture the 80 percent share of TV consumption not already happening on Netflix or Y…

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