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🎧 Netflix's Push for TV's Final 80%
Creators, podcasts, more sports: A playbook to convert the remaining audience watching something — anything — on screens is about to unfold
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Yes, Netflix is huge, but apparently it’s not huge enough for co-CEOs Ted Sarandos and Greg Peters, whose recent earnings call revealed a road map for total market domination. Elaine Low, Sean McNulty and Natalie Jarvey break down its plan to capture the 80 percent share of TV consumption not already happening on Netflix or YouTube (think creators and podcasts to eating the rest of cable’s programming). Plus: What to make of the Gen Z antics driving A Minecraft Movie, and Sean quizzes the crew on Netflix’s 2025 original movies.
