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Entertainment Strategy Guy: How Much Should Streamers Pay for the Next "Squid Game"?
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Entertainment Strategy Guy

Entertainment Strategy Guy: How Much Should Streamers Pay for the Next "Squid Game"?

An Analysis of Netflix’s Foreign-Language Audience Answers the Question: Is the Hit Korean Show the Bellwether of an Ascendant Market or (for Now) an Anomaly?

Richard Rushfield's avatar
Richard Rushfield
Oct 27, 2021
∙ Paid
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Entertainment Strategy Guy: How Much Should Streamers Pay for the Next "Squid Game"?
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Presenting our regular special edition from the the Entertainment Strategy Guy, our anonymous showbiz statistics guru and analyst.

Everyone talks about how executives in tech companies use data to make decisions, and yet the entire journalism ecosystem that covers them thrives off doing the opposite: using single data points to draw huge conclusions.

Late…

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