AI, Streaming Ads and the Coming Instagram Effect
Amazon, Netflix and Disney are ready to duke it out with product placement, shoppable elements and more personalization that will upend TV
“Netflix boss explains why the streaming service will never have commercials.”
That headline, from fall 2020, was of course just one of many such declarations the streamer made about advertising. But as with such 2020 staples as Tiger King and sourdough starters, this statement is now a relic of the past.
Netflix launched its ad ti…
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